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Dick O’Hare on Geo-contextual Relevance in Street Fight

by: TeamLYM, on May 9, 2011 in About

Local Yokel Media CEO Dick O’Hare explains the concept of geo-contextual relevance, the key driver of success in hyperlocal digital advertising.

Click to read: How a ‘Geo-Contextual’ Ad Campaign Produces Results

 

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