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Posts Tagged ‘advertising jargon dictionary’

  • Publisher Tips & Tricks

    Online Advertising Glossary of Terms

    by: TeamLYM, on Jun 25, 2014

    We know advertising conversations tend to get a little jargon-y — this glossary should help you gain a better understanding of today’s common terms. Above the Fold– Refers to placing ads in the section of a Web page that is visible without scrolling. Ad serving-describes the technology and service that places advertisements on web sites. Ad serving … More »