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Posts Tagged ‘#distribute’

  • This Week In Hyperlocal

    This Week in Hyperlocal: October 4, 2013

    by: Reilly O'Connor, on Oct 4, 2013

    October’s fall winds carry in promising news for advertisers & crisp ideas on how to keep hyperlocal journalism thriving in this week’s roundup of hyperlocal bits & bytes. What makes the Texas Tribune’s event business so successful? – Evan Smith, CEO of the Austin-based news nonprofit The Texas Tribune is on track to generate a … More »

  • This Week In Hyperlocal

    This Week in Hyperlocal: September 27, 2013

    by: Reilly O'Connor, on Sep 27, 2013

    One company encourages neighbors to get chatty, while another promotes a “hush-hush” attitude in this week’s roundup of hyperlocal bits & bytes. A Hyperlocal Twitter Filter That Gets Neighbors Talking To Each Other – Researchers at Microsoft’s Seattle Lab are currently testing out Whooly, a tool that surfaces & summarizes content, trending keywords, people, & events that … More »

  • This Week In Hyperlocal

    This Week in Hyperlocal: September 13, 2013

    by: Reilly O'Connor, on Sep 13, 2013

      Positivity encompasses this week’s roundup of hyperlocal bits and bytes from around the web, featuring an exciting publisher comeback story, opportunities for future growth, & tips to stay ahead in the hyperlocal community! Daily Voice Reports First ‘Unit’ Profitability (With an Asterisk) – Just a few months ago, the hyperlocal regional news network Daily Voice … More »

  • Market Musings

    A “Random Walk” Among Geo-Fences

    by: Dick OHare, on Sep 11, 2013

    The term “hyperlocal” marketing has rapidly become synonymous with mobile-centric, location-based marketing.  Discussion about “mobile” and “data” have dominated the digital advertising industry content air waves, as these two marketing segments have continued to grow ad spend.  Terms like “big data”, “signals” and “geo-fencing” have grown in popularity as marketers work at factoring location into … More »