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Posts Tagged ‘impression fraud’

  • Market Musings

    Delivering a Pure Oxygen Supply of Hyperlocal Ad Impressions

    by: Dick OHare, on Apr 10, 2013

    In response to Douglas de Jager’s article “Display Advertising is a Sell Side Problem,”  we at Local Yokel Media agree that fraudulent traffic is a sell side issue.  As an aggregator of pure hyperlocal websites and content for ad targeting, we take this seriously. And, as Local Yokel Media’s CTO, Rajiv Nigram, points out: “with the advent … More »