This Week in Hyperlocal: August 9, 2013
by: TeamLYM, on Aug 9, 2013 in This Week In Hyperlocal
SO. MUCH. NEWS and ACTIVITY impacting hyperlocal digital publishers this week!
AOL Said to Be Closing or Finding Partners for 400 Patch Sites — Determined to lower operating costs without shutting down entirely, the focus will now be on profitability among sites in key markets.
The Sign That Could Cost A Restaurant Owner $31K — Local government lashes out against a local business who disapproves of them.
Behind the Scenes With Sam Martin, Texas Monthly’s Director of Digital Strategy — Here’s what he has to say about wearing several different hats, how barbecue fits into a National Magazine Award-winning publication, sponsored content and the best/worst things digital pubs can do online.
Smartphone Owners Turn to Local TV News Apps — A case for why hyperlocal website publishers should add more video to their sites, and apps, stat!
‘Understanding the Reader’ and the Bottom Line: Do They Connect? – Hyperlocal publishers big and small weigh in on whether or not Google’s new hyperlocal beta app, Now. The general sentiment: robots will never succeed against context that is authentic and created by people with a passion for the community.
….AND we couldn’t ignore the biggest story of the week: Amazon’s Jeff Bezos’ surprise purchase of the Washington Post. To follow are a few speculations about how it might pan out ….