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This Week in Hyperlocal: August 9, 2013

by: TeamLYM, on Aug 9, 2013 in This Week In Hyperlocal

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 SO. MUCH. NEWS and ACTIVITY impacting hyperlocal digital publishers this week!

AOL Said to Be Closing or Finding Partners for 400 Patch Sites — Determined to lower operating costs without shutting down entirely, the focus will now be on profitability among sites in key markets.

The Sign That Could Cost A Restaurant Owner $31K — Local government lashes out against a local business who disapproves of them.

Behind the Scenes With Sam Martin, Texas Monthly’s Director of Digital Strategy — Here’s what he has to say about wearing several different hats, how barbecue fits into a National Magazine Award-winning publication, sponsored content and the best/worst things digital pubs can do online.

Smartphone Owners Turn to Local TV News Apps — A case for why hyperlocal website publishers should add more video to their sites, and apps, stat!

‘Understanding the Reader’ and the Bottom Line: Do They Connect? – Hyperlocal publishers big and small weigh in on whether or not Google’s new hyperlocal beta app, Now.  The general sentiment: robots will never succeed against context that is authentic and created by people with a passion for the community.

….AND we couldn’t ignore the biggest story of the week: Amazon’s Jeff Bezos’ surprise purchase of the Washington Post.  To follow are a few speculations about how it might pan out ….

Bezos’ Post purchase: A welcome disruption.

How Will Jeff Bezos Redefine the Newspaper?

In other national news media transaction news, IAC/InterActiveCorp Sells Newsweek to IBT/International Business Times.

 

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