This Week in Hyperlocal: February 22, 2013

by: TeamLYM, on Feb 22, 2013 in This Week In Hyperlocal

Here’s a roundup of ‘hyperlocal’ bits and bytes from around the  web this week ….

Social Media Week 2013 Goes Global With Hyperlocal Content


Recap of the events featured from NYC Social Media Week 2013, sponsored by Nokia, and a global look back at successful SMW campaigns of the past

Social Media Week: Two Best Practices on How Businesses Can Use Hyperlocal and Social Marketing — In honor of Social Media Week in NYC, Expedition PR highlights some “best practices” for social media and hyperlocal

Think Nationals Will Drive Local-Mobile Ad Spending? Think Again

Sample of 296 National Marketers/Agencies

Smaller brands seem to have the inside edge on hyperlocal mobile advertising as national brands fall short


Equity Crowdfunding Could be a Reality for Hyperlocal Startups in 2013 — Crowdfunding is on the horizon! StreetFightMag reviews regulations and developments, give preparatory advice, and predicts that “hyperlocal [startups] will be able to raise capital to operate their venture” within the year

8 Strategies for Generating Buzz Around a New Hyperlocal Platform — Great article highlighting some key practices to maximize the effectiveness of your hyperlocal platform

AOL’s Grand Human-Heavy Local News Experiment Is Coming To An End — Patch reportedly cuts editors to stay afloat

The Future of Local Journalism: Now, With Less — Under the pseudonym “Sammy Sturgeon”, former Patch employee discusses the rise and fall of hyperlocal site,

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